Chernozemie: dairy packaging design

Details

концепция упаковки, иллюстрации

About

TASK
To develop the packaging for the line of dairy products, which would reflect the uniqueness of the product – a small private production in the Voronezh region, known for its friendly environment and fertile land.

IDEA
It was decided to place a stake on special bright range of colours, while keeping traditional for dairy products visual images.

SOLUTION
Striking colours of package make it stand out on shelves when stylized images of cow and meadow view emphasize naturality of the product.

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