Steakwine – wine for steaks

Development of a brand of understandable wines for steaks, with unobtrusive training

BrandingPackage

Task

To develop an Argentine classic table wine to drink with steak.

Idea

We proposed turning Steakwine into a kind of educational project that would improve the culture of wine consumption in Russia. Wine labels explain in a simple and clear way which wine pairs with which dishes, as well as practical tips for preparing those dishes.