Since 2012 we have been involved in the development of the branding of sustainable brands in Russia.
We help quality products to get from the idea to its realization. We create the solutions that smartly and accurately convey the values and benefits of the product.
Product design
- Audit of the composition of the product in accordance with Brand Positioning
- Refining the formula
- Audit and correction of the product composition on the label
- Specification of product category formula compliance: farm, natural, eco/bio, organic
Brand development
- Research and Analysis
- Brand Positioning and Brand Platform
- Research support
- Brand Architecture, Brand Portfolio
- Brand Name, product lines names
- Brand Legend
- Packaging Design (including e-commerce)
- Structural Design
- Guides: Brand Book, Guide Book, Sales Book
Distribution
- Logistic, SRP packaging
- Product Launch strategy and Sales Channel calculation
- Audit, Consultation on the requirements of Federal retail networks for manufacturers
- Presentation materials for buyers
- Negotiation support
Русский