El Mustango: Spanish wine

A brand of classic Spanish wine with a bright character



Develop the name and label design of a new wine brand, the main value of which is nobility and Spanish origin. These are noble grape varieties, winemaking traditions passed down from generation to generation, and the high status of the wine house.


We selected an image that ideally illustrates the main values of the product – nobility, brightness, and difference from others.


Use the illustration of a mustang, which most clearly reflects the character of the wine, its nobility and serves as a reference to the country of origin of the wine. With the same care with which Spanish horses are raised, winemakers take care of their vineyards. The name El Mustango also emphasizes the strong, masculine character of the product.